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The Strategist quiz

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Gaurav Sri Krishna New Delhi
  1. Name the business book that focuses on the principle of divergence and draws a lot of analogies from Charles Darwin's The Origin of Species.

  2. A Harvard Business School alumnus, who wrote several business books, bought the division of a company that manufactured electric razors, which he liked very much. Incidentally, his wife gifted him his first electric razor. Name him and the company.

  3. Who set up the first full service Indian advertising agency? When?

  4. Identify the owner and the name of a popular brand that means "Arctic Circle" in Finnish.

  5. What is the name of the magazine that is published as a part of the label of a mineral water bottle?

  6. An actress of recent times has inspired a change in the design of the marquee of this car. It is a coupe that was launched in 2006. Name the actress and the car.

  7. A lounge bar in a large ski resort located in a Canadian province was the inspiration for the code name for a recently-launched software product. Name it.

  8. What are Mario, Sonic and the Master Chief?

  9. In order to cut its operating losses, which airline introduced the "10-minute turn" in the early 1970s, which became its standard ground time for years to come?

  10. During the late 1860s, an inventor was appointed by the founder of an FMCG company (currently listed on the New York Stock Exchange) to solve a communications problem in his factory: the owner wanted to ship customer orders the same day he received them. This led to the invention of the teletype machine. Name the inventor and the company.

                          (Click here for the Answers)
 

The winner will receive a prize of Rs 2,000. Please send your entries to strategist@business-standard.com. Entries will not be entertained unless accompanied by your full postal address and a colour photograph in jpg format. Last date for receiving entries: December 13. Business Standard Limited employees and previous winners of the quiz and their families are not eligible to participate.

 

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First Published: Dec 12 2006 | 12:00 AM IST

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