The Strategist Quiz

1. Which Indian FMCG company has adapted a strategy called Total Football Management this year? This concept of the whole team having multiple skills originated during the 1974 FIFA World Cup finals, and was pioneered by the captain of the Dutch team.
   
   
2. What is the term used when an individual is replaced by an electronic device (video camera, PC or robot) because he cannot be physically present at a meeting? It was coined by Sun Microsystems.
   
   
3. A multinational company plans to introduce the world's most expensive designer shoes that will cost up to Rs 60,000 a pair. This range of shoes introduced in November last year is branded after a non-vegetarian's delight and currently has an MRP of Rs 20,000 a pair. Name the company and the collection.
   
   
4. This person worked as a research director at a futures and options trading house in Chicago. He was nominated for the Best Beard Award of 2006 in the UK. The impact of his creation in the Internet era was such that Time magazine listed him among the 100 most influential people in the world. Identify him.
   
   
5. This world famous hand-crafted suit goes through 185 steps before it is ready for sale. It gets its name from the Croatian islands, famous as a golf and polo getaway frequented by aristocrats in the 1920s and 1930s. It dressed the actor who took over as the fifth James Bond, too. Name it.
   
   
6. Which was the first company to launch "Chota packs" targeted at the urban lower middle class and the rural middle class?
   
   
7. Name the first retail company to be listed on the BSE. At one point in time, Bal Gagadhar Tilak was also on this company's board.
   
   
8. Which bank incorporated in 1907 in India was first known as The Bank? It was renamed after being nationalised in 1969 and continues to operate even today.
   
   
9. What was the name of the world's first in-flight magazine? Also name the airline that launched it.
   
   
10. Which company is picking athletes from 12 countries, including India, to be its brand ambassadors for the 2008 Olympic Games? The selection criteria will ensure that the athletes are tech savvy.

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The winner will receive a prize of Rs 2,000. Please send your entries to strategist@business-standard.com. Entries will not be entertained unless accompanied by your full postal address. Last date for receiving entries: April 11. Business Standard Limited employees and previous winners of the quiz and their families are not eligible to participate.