The Strategist Quiz (#151)

 

1. This brand’s baseline and rewards programme is called ‘Enjoy the Ride’. It has launched a denim version of one of its products; what is it being popularly called? 
    
2. Fill in the blanks and identify the automobile companies that use these technologies, ____motion and _____ Efficiency. 
    
3. Connect these and identify the inventor: Indian born, ideated in the bath tub, chocolate bars, radioactive substance and his wife’s ability to remember only four digits. 
    
4. A hairdresser received a patent in 1995 for his invention that is made out of hair and pantyhose/ stockings. What is it called and used for? 
5. During the 1990s, this brand’s image in the US hit a low when Jay Leno, the host of The Tonight Show, compared this brand with Yugos, the communist era rattletraps (cars) imported from Yugoslavia. Today it is an extremely successful brand. Name it. 
    
6. Who recently compared mobile technologies to ration shop rice and basmati rice? 
    
7. This businessman introduced in India foreign trees and plants which he personally cultivated in his estates in Ooty and Bangalore. He visited Japan in the 1890s and invited the Japanese to experiment in sericulture in Mysore which helped revive the silk industry then. Name him. 
    
8. With what was the E in 7E7 replaced and why? 
    
9. Which luxury goods store hired a live Egyptian cobra to guard a pair of haute couture sandals encrusted with ruby, sapphire and diamonds that was designed by an Italian fashion designer? 
    
10. This organisation is identified by the illustration below and was one of the few that were not affected by the financial meltdown of 2008. 
    

Ten all-correct entries will receive a copy of Deborah Kolb and Judith Williams’ Everyday Negotiation: Navigating the Hidden Agendas in Bargaining, published by Wiley India (books courtesy: Wiley India). One lucky winner will also receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: 1 June. Previous winners, employees of Business Standard and Wiley India and their families are not eligible to participate.