Business Standard

The Strategist Quiz (#205)

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Gaurav Sri Krishna New Delhi

 

  1. This late animal celebrity was found on postage stamps. Tens of thousands of bank ATM cards featured its face. A candy maker used to churn out more than a million replicas of it as gummy candies a day. The zoo in which it stayed was listed in the local stock exchange and showed profits during the years of its existence and as a brand it generated more than $140 million in business. Name this celebrity and the place it inhabited. 
     
  2. Which Indian company owns the brand X-Men that is also the title of a movie based on Marvel Comics characters? 
     
  3. Recently, in the annual shareholder meeting of a global company, its brand mascot, which was rebranded as a balanced active lifestyles ambassador, was axed. Name the brand and its mascot. 
     
  4. Which company posted fake financial numbers on its website during a meeting with its bankers as an April Fools Day prank? It went public in the same year. 
     
  5. Who is supposed to have said: “Those who sit in stock exchanges shout at one another and think themselves civilised”? 
     
  6. The prime minister of which country made the world’s first commercial GSM call and when? 
     
  7. The book titled Car Guys vs Bean Counters is about which company? Also name the author. 
     
  8. Whose ad campaign and base line is ‘Keep Climbing’? 
     
  9. Who is moving the Supreme Court seeking income tax deduction for expenses incurred on heart surgery, wherein he has put forth that the heart should be treated as plant and the expenditure incurred should be classified as current repairs? 
     
  10. Identify the internet company bought out by a Fortune 500 giant by their logos and name the new entity they have formed together. 

Ten all-correct entries will receive a copy of Bill Welter and Jean Egmon’s The Prepared Mind Of A Leader published by Wiley India (books courtesy: Wiley India). One lucky winner will also receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: 14 June. Previous winners, employees of Business Standard and Wiley India and their families are not eligible to participate.

 

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First Published: Jun 13 2011 | 12:00 AM IST

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