Business Standard

The Strategist Quiz (#348)

Gaurav Sri Krishna

  1. The idea for this silicon valley start-up came after the two founders had one too many glasses of wine over dinner and a casual remark by one of them that 'Jesus made water into wine. They have invented a bottle that accelerates the winemaking process by taking sachets of ingredients to produce a style of wine one desires in just three days. Low heat and a computer controlled environment using a mobile app do the trick. Name it.
     
  2. Which brand is now using the baseline "For business, for family, for life?
     
  3. This company was founded in 1939 and uses the acronym LIFE for the business categories it operates in. Name it and expand the acronym.
     
  4. This item was invented by a French mechanical engineer in the mid-40s. It was initially banned by the Vatican and many Catholic countries. Its English name is a derivation from a German name given to an island which means "surface of coconuts". Name the inventor and the product?
     
  5. Which company fans out its so called Anthro teams that make photo diaries of the parents and children interviewed by them in order to understand their customers better and make new products for them?
     
  6. Which term used in the stock markets is thought to have originated from ranchers who would feed their cattle large amounts of water before market day to make them heavier, fetching a price higher than their worth?
     
  7. This person was a notable inventor from the Wedgwood Potter family in the UK. In 1806, he was issued a patent for what he called "a stylographic manifold writer". He invented it to actually help the blind write. By what common name is this known?
     
  8. How did a 1969 painting done by an Irish born painter who used a German born British painter as a subject create history?
     
  9. What is referred to as Headline inflation in India?
     
  10. Who has introduced this mascot and for what?

     
 
 
compiled by Gaurav Sri Krishna, ttps://www.facebook.com/gaurav.s.krishna

One lucky winner will receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: March 18, till 8 pm. Previous winners and employees of Business Standard and their families are not eligible to participate.

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First Published: Mar 17 2014 | 12:09 AM IST

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