The Strategist Quiz #654

The Strategist Quiz #654

1. From 2021, this company will not market its foods and beverages products to kids below 12. It has also announced that it won't direct any PoS communications to children below six. For television and other measurable mediums, it won't advertise on platforms/channels where kids constitute more than 25 per cent viewership. Name it.
 
2. Connect Elvis Priestly’s Lonesome Cowboy and Roberta Flack’s Killing me softly with a 1970s’ bank. What do you get?
 
3. What is a marketing strategy that creates enough buzz to convince consumers to pre-purchase a new product in order to be amongst the first