BRAND WARFARE
Author: David F D’alessandro
Publisher: Tata McGraw-Hill
Price: Rs 195
ISBN: 0070584141.
HOW WOULD YOU MOVE MOUNT FUJI?
Author: William Poundstone
Publisher: Little, Brown And Company
Price: Rs 795
ISBN: 0316778494.
NAKED ECONOMICS
Author: Charles Wheelen
Publisher: W W Norton & Company
Price: Rs 843
ISBN: 0393324869.
MAVERICK!
Author: Ricardo Semler
Publisher: Arrow Books
Price: Rs 495
ISBN: 0712678867.
HARVARD BUSINESS REVIEW ON ENTREPRENEURSHIP
Author: Harvard Business Review Staff
Publisher: Harvard Business School Press
Price: Rs 1,144
ISBN: 0875849105.
CONFESSIONS OF AN ADVERTISING MAN
Author: David Ogilvy
Publisher: Southbank Publishing
Price: Rs 895
ISBN: 1904915019.
MAKE THE MOVE: DEMYSTIFING ENTREPRENEURSHIP
Authors: Ishan Gupta and Rajat Khare
Publisher: Pustak Mahal
Price: Rs 94
ISBN: 8178061147.
THE 22 IMMUTABLE LAWS OF MARKETING
Authors: Al Ries and Jack Trout
Publisher: Profileepz
Price: Rs 195
ISBN: 1861976100.
THE ICE CREAM MAKER
Author: Subir Chowdhury
Publisher: Currency Doubleday
Price: Rs 125
ISBN: 038551977X.
THE PERFECT STORE: INSIDE EBAY
Author: Adam Cohen
Publisher: Time Warner
Price: Rs 577
ISBN: 9780316164931.
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