Shares of fast moving consumer goods (FMCG) company Britannia Industries jumped 10 per cent to Rs 2,818 on the BSE on Tuesday after the company said it has partnered with on-demand e-commerce platform Dunzo for home delivery of all its products.
Customers can avail Britannia products through the Dunzo app in under an hour of ordering from the ‘Britannia Essentials’ store, news agency PTI reported citing a joint statement by the companies.
The first store in Bengaluru will be operational from Tuesday onwards and would be extended to other cities such as Mumbai, Pune, Delhi, Gurgaon, Jaipur, Hyderabad