The counter moved up on good buying support, specially from FIIs, according to market sources. The company is said to be attracting good buying interest as future prospects look good.
Focus on retailing and revamping of business (division into shoes and apparels) has helped the company, according to sources.
The company is also said to be planning to start selling apparel in India made by the joint venture North Star besides also planning on a voluntary retirement scheme (VRS) to cut costs.
Bata India reduced its losses to Rs 5.68 crore (Rs 8.51 crore) for the third quarter ended September 30.