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Apple iWatch will sell 30m-60m in first year, priced at $300: Report

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ANI Washington

Study reveals that the much speculated Apple iWatch may come out by the end of this year priced at 300 dollars, expected to sell 30-60 million units in first year.

The report also acknowledges that there's a chance the iWatch will fail. But analyst Katy Huberty believes those chances are somewhat slim. Her 'base case' puts Apple's sales at 30 million units, with 60 million acting as a best-case scenario for the company, CNET reported.

Rumors have been swirling for well over a year that Apple is working on an iWatch to take on other wearable devices. Apple, of course, hasn't confirmed that's the case, but nearly every report and rumor suggests the device will be launching sometime this year.

 

Huberty also highlighted Apple's brand loyalty, reporting that in developed countries, 90 percent of people who own Apple products keep them. That's up from 73 percent in December 2011, report said.

No other company can come close to Apple on brand loyalty. According to Huberty, Samsung has a 77 percent retention rate, while Nokia stands at 58 percent. LG has a 41 percent loyalty rate, the report added.

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First Published: Jul 15 2014 | 11:30 AM IST

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