Apple stock reportedly fell after the start of the Apple launch event, which introduced iPhone 6, iPhone 6 Plus, and the Apple Watch.
At the end of the event, Apple stocks were trading at 97.99 dollars, which was 0.38 percent down for the day.
At the start of Apple's announcement, the stock price was up more than 2 percent. The day's action followed a run up of about 27 percent of the company's stock price over the past six months. Throughout the announcement, there were some small gyrations in the stock price, the Mashable reported.
It rose slightly when Apple Pay was introduced and got a boost with the announcement of the Apple Watch. At its peak, the stock price was up about 3.5 percent.
