EO Gurgaon organized a session with the renowned Social Media Influencer, Avi Arya, where he has shared his knowledge about Social Media and Digital Marketing with the chapter's members and spouses. He also shed light on how Social Media Marketing can help brands reach their potential audience with right communication and consumer satisfaction.
EO Gurgaon President, Mr. Ayush Bansal, Director, Liberty Shoes Group, shared his views and said, "After conducting a chapter survey, we realized that the need of the hour for our chapter members and spouses in this digitalized world was to gain more information on digital marketing and social media marketing. Hence, no one could have been better than one of the top 30 influencers of India-Avi Arya, who gave valuable insights on importance of video marketing and how to leverage social networking websites better."
EO Gurgaon, Member, Gaurav Jhunjhunwala, Director, S. Chand Group, shared his views and said, "I thought it was really interesting to understand from Avi Arya that currently digital marketing is only being used by 2% of the digital population, and now is the best time to harness this tool before the costs start to increase at a rapid rate. It was definitely a great wake up call for businesses that have not yet understood the full potential of digital marketing."
Speaking on the event, EO Gurgaon, Member, Samrat Jain, Founder, DBS Building Products, said, "Understand who you are and then focus on it "In Hindi, "swayam ko pehchano". The above quote of Avi Arya has encouraged me to introspect myself, my business and then focus on the strengths." This story is provided by NewsVoir.
Disclaimer: No Business Standard Journalist was involved in creation of this content