India's largest online marketplace Snapdeal today announced that its partnership with Future Group is now live for Big Bazaar's annual Maha Bachat Sale.
As part of this partnership, Big Bazaar's Maha Bachat deals will now be available online exclusively on Snapdeal from August 13th to 17th, 2016.
The partnership between Snapdeal, India's largest online marketplace and Big
Bazaar, India's largest hypermarket chain, leverages the massive reach of Snapdeal and the wide assortment that Big Bazaar offers through its hypermarkets.
"We have built a comprehensive and frictionless interface between Snapdeal and Big Bazaar. This partnership is a winning arrangement for the consumers as it gives them easy access to Big Bazaar's deep assortment of popular products, all from within the comfort of their homes," said Senior Vice-President Partnerships and Strategic Initiatives Snapdeal, Tony Navin.
"The value and popularity of Big Bazaar products and the tremendous reach of Snapdeal form a strong foundation for a long term partnership between us," added Tony.
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"Big Bazaar's Maha Bachat Days is India's most widely anticipated sale and we are pleased that this sale will be even bigger this time through our exclusive online partnership with Snapdeal," said President Retail Strategy and Convergence Future Group, Rajan Malhotra.
"This partnership will help us take the deals of Maha Bachat to the customer base of Snapdeal and widen our reach to geographies where Big Bazaar is not physically present. Snapdeal customers will also be able to benefit from great deals that Big Bazaar provides with its sourcing strength," added Rajan Malhotra.
This partnership will benefit consumers across the country by bringing Big Bazaar products to their doorsteps. Products purchased on Snapdeal will be home delivered by Snapdeal through its formidable delivery network that covers more than 28,000 pin codes across India.
Future Group already operates in 240 cities and towns across India and through this association with Snapdeal, millions of additional buyers across more than 6000 cities and towns in India will now gain access to the Maha Bachat offers of Big Bazaar.
During the five day mega event, customers can choose from a wide range of Big Bazaar's assortment, on the Snapdeal platform.
Maha Bachat days will offer exciting deals and offers across multiple categories such as kitchenware, home decor, home electronics, personal care appliances, to name a few.
Disclaimer: No Business Standard Journalist was involved in creation of this content