Celebrities such as Abbey Clancy, Paul Hollywood and Sir Tom Jones have become animated superheroes for 2014 BBC 'Children In Need' fundraiser.
In the cartoon trailers, which will be screened on BBC1, Daniel Craig will lend his voice, Helena Bonham Carter will take on the guise of Captain Costume and Sir Tom will be The Entertainer, encouraging people to put on their own superhero outfit to lend their support, the Daily Express reported.
Sarah Monteith, director of marketing and fundraising for the annual charity appeal said that these magnificent trails are a tribute to those that year after year go above and beyond for people and to those who will do so for the first time this year.