Designer brand Diamond Ark Lifestyle announced the closing down of its operation in the Indian market while targeting expansion in the emerging fashion markets in Nigeria and parts of Africa.
"I love India very much but my plan is to make Diamond Ark a leading brand in Africa; and also a major player in global fashion industry. I will surely miss Indian market, Indians and Africans in India, and so I promise to visit here again in 2019," said founder of Diamond Ark Lifestyle, John Uche Jesus.
The designer brand, which launched in 2012, aims to become a leading fashion brand in Africa and also a major player in global fashion.
In India, Diamond Ark is already quite popular and is renowned for its distinctive use of colours, quality of fabrics, intricate embroideries and an Indian, African and Western aesthetic.
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