Digital security provider Gemalto launched its new Subscription Management Discovery Service solution, in a bid to boost on-demand connectivity activation for consumer devices worldwide.
This initiative sets new standards of freedom for all users of eSIM-connected devices, such as smartwatches, tablets, connected PCs and many more. It simplifies the customer's experience of connecting a device 'out-of-the-box' to the cellular network with the offer of their choice. Users simply select their preferred mobile operator, purchase a subscription which is instantly downloaded and activated over-the-air.
Operated by Gemalto, and leveraging its SAS certified environment, this service makes eSIM activation seamless and works for any device. In the case of devices sold independently from a mobile subscription, it removes the hassle of issuing a QR code for activation and automatically gives users the freedom to choose their network.
On the other hand, for operator-branded devices, it automatically connects to the operator's back-end to activate the eSIM. This makes adoption of eSIM technology a lot simpler for end-users.
Based on the mobile industry's specifications, the 'Root Discovery Service' concept, offered as a cloud service by Gemalto, enables manufacturers to market innovative devices with a straightforward connectivity set-up experience including the choice of mobile subscription. Mobile operators will have the opportunity to expand their business across a new population of connected devices.
"The Discovery Service will boost eSIM adoption by OEMs and mobile operators as our solution facilitates the service deployment. Part of our on-demand connectivity offer, this revolutionary service fits into our broader vision to enable a secure and seamless digital customer journey," said Benoit Jouffrey, vice president Connected and Embedded Solutions for Gemalto.
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