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Gisele Bundchen becomes new face for Pantene

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ANI Washington

Gisele Bundchen has been appointed as the new brand ambassador for Pantene hair products.

The Brazilian stunner has joined the likes of Eva Mendes, Queen Latifah and Zooey Deschanel as a spokesmodel for the beauty brand and she admits the company's charity campaign, Pantene Beautiful Lengths, which allows consumers to donate their locks to make wigs for cancer patients, was one of the deciding factors in signing on for the job, Contactmusic reported.

Bundchen added that she loves that Pantene not only stands for healthy, strong hair, but also encourages women to give back specifically through a program like Pantene Beautiful Lengths, which allows consumers to donate their locks to make wigs for cancer patients.

 

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First Published: Dec 30 2013 | 1:59 PM IST

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