 "Image via shutterstock.com")
Gradeup, India's largest mobile test preparation community, recently added courses for CAT and JEE exams. With this launch, Gradeup is now catering to more than 70 percent of the 'test-prep' market in India.
Within the first three weeks of the launch, the new modules have been downloaded by over 50,000 students with the total user base (for Gradeup app) crossing 16 lakh users, who are spread across over 190 cities. At present, an average user spends approximately 30 minutes on Gradeup in a day.
After the launch of CAT and JEE online modules, the number of daily registrations on Gradeup has shot up by over 20 percent. Gradeup has received a huge number of registrations from Delhi, Maharashtra, Kolkata, West Bengal, Andhra Pradesh and Gujarat, with more aspirants expected to join the e-community over the next few months.
Every year, lakhs of candidates sit for the Common Admission Test (CAT) and the Joint Entrance Examination (JEE). They join coaching institutes to prepare for these exams and the size of the batches, which are usually in hundreds, makes it difficult for a lot of students to personalize their experiences as per their learning needs.
Gradeup mentors, have thus entered the market to make an active attempt to keep the study material well structured, while maintaining focus on engagement and assessment.
"When we started communities for SSC, Banking and GATE exams last year, many students requested us to launch courses for Engineering and Management entrances as well. We have now started catering to the needs of CAT and JEE aspirants. On our platform, aspirants can compare themselves with thousands of students on their own, while accessing great content, peer learning, and feedback methods. JEE and CAT students have already started helping each other on Gradeup by sharing doubts, providing solutions, and sharing good content," added Co-founder and current head of the Product at Gradeup, Vibhu Bhushan.
"We believe that education is the most fundamental form of empowerment and that technology has the potential to shape education in India (in terms of democratisation and personalisation of learning). The online learning model is already a huge disruptive force in today's education system. Not only does it overcome geographical challenges and brings the best of mentors and content to the students in a more economical manner, but also delivers value alongside targeted learning outcomes. Addition of the engineering and management courses in the exam preparation category in Gradeup, has the potential to benefit millions of aspirants," said CEO and Co-founder of Gradeup, Shobhit Bhatnagar.
Gradeup has been instrumental in bridging the gap between aspirants and mentors by offering students opportunities to learn and clear their doubts anytime and anywhere. The application is designed as a place, where aspirants can connect to each other, access study material, connect with mentors, and get their doubts cleared instantly. It also helps students stay updated on exam notifications and other general information, reducing their dependence on coaching.
