Danish sportswear major hummel signed Bollywood actor, Kartik Aaryan to represent the brand in India.
"We are very happy to be associated with one of the most talented stars in Bollywood. He has made his own mark via sheer hard work and talent. His persona perfectly resonates with the cheerful hummel approach of inclusiveness", said hummel India Director Soumava Naskar.
"hummel needs no introduction. I have always been a big fan of the brand and now when it is in India, I am super excited to be its face. hummel appeals to my style sensibilities, it is bold, fashionable, creative, youthful and I am looking forward to flaunting the cool chevrons", added Kartik Aaryan on the tie-up.
hummel is a sportswear brand based in Denmark. Founded in 1923, hummel has over 95 years of proud history. hummel is all set to launch its physical stores across multiple cities in India and it own e-commerce website: www.hummel.net.in. This story is provided by NewsVoir.
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