To add to its already strong portfolio of athletes, Adidas on Tuesday announced their association with India men's hockey team skipper Manpreet Singh.
Reflecting on his endorsement contract with Adidas, Manpreet said, "Association with Adidas is an opportunity that every sportsperson looks forward to and I am really excited to have been given this chance of joining their family. Adidas believes in nurturing talent and further carving the strengths of a sportsperson by offering the world-class products and I am looking forward to great years of association with the brand.
Meanwhile, Adidas's senior marketing director Sean Van Wyk said, "As India's leading sports brand, Adidas will continue to engage and empower the youth on sports fields across the country, since we believe that 'through sport, we have the power to change lives'. When it comes to motivating a nation which is budding with talent, it calls for a role model which not only catalyzes the progression but is also a torchbearer of excellence."
"Manpreet has been a pinnacle of inspiration for Hockey lovers and we take pride in having him join the Adidas team, and believe that he is the perfect ambassador who will inspire today's youth to take the game to the next level," he added.
The Arjuna Awardee joins an elite list of athletes that includes Hima Das, Swapna Burman, Rohit Sharma, Kuldeep Yadav, Rishabh Pant, Dipika Pallikal, Zeel Desai, Nikhat Zareen, Siddhanth Banthia, and Manjot Kalra to name a few.
Under the Asian Games gold medallist's captainship, the Indian team went onto bag a bronze medal at the World League Final last year and contributed to the success at the Asia Cup. He was also part of the team that participated at the 2012 and 2016 Olympic Games, the FIH Champions Trophy in London last year, as well as the 2014 Commonwealth Games in Glasgow winning the country significant accolades.
Manpreet will lead his team in the upcoming 14th edition of Men's Hockey World Cup, which is slated to be held from November 28 to December 16 at the Kalinga Stadium in Bhubaneswar, Odisha.
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