Japanese firm bats for better environment, social life in U.S.

Rinnai, the American branch of a Japanese company Tankless, which makes water heater systems, is introducing unique ideas to solve carbon dioxide emission problems prevalent in the United States.

To promote its newest product, the company started "Try Rinnai Tour" at nearly 1,500 locations throughout the U.S. and Canada. It is an open house event offering communities the opportunity to experience game-changing new products, hands-on virtual reality installs, and a new product - Rebates.

David Federico of Rinnai America said "Try Rinnai Tour has gone very well. We launched the tour with seven vans. Our key challenge in launching the products is to see that the plumbers and contractors understand and hopefully get interested in buying them."

 

Virtual Reality (VR) product experience is another promotion of this tour. Surrounded by virtual workspace, the user is guided by voice instructions on easier and faster installation process

A four-minute-long simulation allows users to slip on the latest HTC Vive VR headset and hand controllers to virtually "Yank the Tank" by ripping out rusty old tank water heater and replacing it with a new product's Tankless model.

Yuzo Yoshida of Rinnai America said "In terms of quality and reliability, Japan's products are popular in the USA. We would like to commit our company to domestic industry and customer's support upon the commencement of manufacturing. More development and progress in the future is expected due to rising market share."

"DeVore and Johnson" is an important dealer company of Rinnai in this region. They deal with Rinnai products and realise trusted evaluation from customers. Advertising with this event for half a year has helped in reaching many housing equipment companies and dealers.

Mike DeVore of DeVore & Johnson said "Rinnai is always looking for the next solution and new innovations to make things easier for customers. Our customers are very interested in these innovations. So, having a lot of representatives here is very good for us."

The US is the second largest carbon emission country. CO2 emissions are one of the main causes of global warming. Hence, Tankless helps to solve the environmental issue and create a better future.