Business Standard

LeEco likely to host shopping fest for its Indian users

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ANI New Delhi [India]

Global ecosystem and technology conglomerate LeEco has been constantly making headlines in the Indian market, erstwhile for its Superphones, LeMall and most lately for its Super TVs.

The company is now rumoured to be bringing in a one-of-a-kind online shopping festival with impressive discounts to India and it is likely to take place sometime in September.

It has been hosting great shopping events in Mainland China, Hong Kong and the US market in September; it is therefore likely that LeEco will be planning similar events in India as well.

To say the least, LeEco's aggressive expansion plans have been visible to the industry lately and the company is leaving no stone unturned to impress its users.

 

Through industry trendsetter products and enticing offers on them, LeEco has successfully earned a strong mind share and market share in India.

If industry veterans are to be believed, through this fest LeEco would be eyeing to strengthen customer loyalty across its online platforms. LeEco has recently launched its own e-commerce platform, LeMall.com that hosts all Superproducts by the company and has received a tremendous user response in a short span of time.

Within a month of its launch, LeMall India recorded about 7.5 million unique visitors, surpassing many of its popular peers by a good margin in the non-app segment.

Therefore, this makes for a valid speculation that LeEco will be offering impressive deals to its users through this shopping carnival that might be hosted across platforms to gratify users.

It is also expected that the company will be offering never before offers on its existing range of Superphones, Super TVs, and range of accessories. Apart from deals, there will be plenty of freebies and loyalty bonus that the company will be offering to its user base.

So stay tuned for the extravaganza to kick off and to see what the company has in store for its users this time.

Disclaimer: No Business Standard Journalist was involved in creation of this content

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First Published: Sep 09 2016 | 7:07 PM IST

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