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Messi, Suarez feature in Adidas' new ad campaign

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ANI London

Liverpool's Luis Suarez, Barcelona's Lionel Messi and Bayern Munich midfielder Bastian Schweinsteiger reportedly feature in Adidas new ad, as the sports wear company launches their latest advertising campaign with less than three weeks to go for the World Cup.

Fernando Meirelles, who created Brazilian movie City of God, has directed Messi's World Cup dream and also showcases a brand new track from Kanye West called God Level in the advert.

The advert, which went on air on TV screens around the world at half time during the Champions League final, begins with Messi asleep and vividly dreaming of the extreme lengths his fellow star footballers are going in preparing for the 2014 FIFA World Cup, the Daily Star reported.

 

Tom Ramsden, Global Brand Marketing Director, Adidas football, said that presents the 'all or nothing' attitude by showcasing the dedication and commitment required to winning this great tournament.

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First Published: May 25 2014 | 1:01 PM IST

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