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Miraj Cinemas hits a century

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ANI Out of box

Miraj Cinemas, one of the fastest growing brands in movie screening space has touched the 100-screen milestone.

Since its inception the company has been taking giant strides lodging its entry among the top five players within the category in just five years. Miraj is now present in 14 states and 40 locations in the country operating 110 screens.

Commenting on reaching a 100-screen milestone, Madan Paliwal, Chairman of Miraj Group asserted, "It is a happy moment for the whole Miraj family today to become 100 screen multiplex players in the country. From here on we expect Miraj Cinema's growth will be much faster where we will aim to touch the 200-screen milestone pan India by March 2020. This aggressive expansion will be filled by an investment of Rs 200 crore by the company in a from internal accrual and mix of debt and equity."

 

Miraj's prima facie objective is customer satisfaction while coming up with a new cinema. In keeping with its mission, the multiplex chain ensures the best movie watching experience.

The MD of Miraj Entertainment, Amit Sharma, stated, "We are thankful to our valued customers and partners for supporting and trusting us in our journey so far. India's multiplex industry that is characterized by lower screen rate ratio and rising demand of movie consumption will give us opportunities for more growth in the coming days. We are committed to ensure the best movie watching experience at an affordable price.

Disclaimer: No Business Standard Journalist was involved in creation of this content

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First Published: Feb 22 2019 | 10:20 AM IST

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