Leading wallet service provider Oxigen has partnered with Kerala Blasters Football Club as their official payments solution sponsors. The Kerala-based club is owned by cricketing legend Sachin Tendulkar. The team will be competing for top honours in the eleven-week long Indian Super League (ISL). The franchise finished runners-up on the back of a strong showing in the inaugural ISL season last year.
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"Through our partnership with Sachin Tendulkar's Kerala Blasters FC, we are looking to leverage this exposure while at the same time supporting the rise of the Indian football fraternity," said Pramod Saxena, Founder & Managing Director, Oxigen Services Private Limited.
After tying up with Sachin Tendulkar as its brand ambassador, Oxigen Wallet aims to carry the success of its tryst with cricket in to the arena of football on the back of its new sponsorship.
"I welcome Oxigen Wallet's association with Kerala Blasters as the official payment partners for season two of the Indian Super League. We look forward to a long association with Oxigen and to jointly offer some exciting initiatives for the many fans of Kerala Blasters," said Sachin Tendulkar.
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Oxigen Wallet's significant recent partnerships with sporting events include one with the sponsoring of the South African T20 team in India with an innovative marketing campaign '#Playthehost' to lead cricket fans in India to welcome the Proteas.(ANI)
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