Rita Ora has teamed up with Adidas and would become the first female artist collaborator for Adidas.
The 23-year-old British singer-songwriter, who has been promoting her latest single 'I Will Never Let You Down', also confessed that she is a "massive fan" of the brand, as she grew up working at a sneaker store at the age of 16, Women's Wear Daily reported.
She has been spotted promoting an array of Adidas items, from hoodies and track jackets to shell-toe sneakers and beanies and has posted several pictures on Instagram wearing the outfits.
The collaboration will go on for three seasons until fall 2015.