Swiggy, the largest food ordering and delivery platform in India is all set to expand its services to Lucknow with the promise of delivering food from the widest variety of restaurants at lightning-fast speed.
After successfully launching in six other cities, namely Ahmedabad, Chandigarh, Jaipur, Coimbatore, Kochi and Nagpur in the past seven months, Lucknow will be the 15th city in the country for Swiggy.
The launch of India's most loved food delivery app in the 'Nawabi' city heralds an exciting new chapter in its culinary culture. The city is filled with historic eateries that have been dishing-out scrumptious fares for decades. The city has also seen a rise in trendy new cafes and eateries offering diverse cuisines, further enriching local palettes.
Additionally, the upcoming IT hub in Gomti Nagar and the widespread internet and smartphone adoption in the city, makes Lucknow ideal for the convenience and reliability that Swiggy brings to its users.
With consumer-friendly features like lightning-fast delivery, live order tracking, no requirement on minimum order value, choicest restaurants and multiple payment options, Swiggy will make food ordering in Lucknow convenient and hassle-free.
Known for its refined, aromatic and aesthetically-presented food, Lucknow is home to delightful cuisines like Awadhi and Mughlai, which are also some of the most renowned cuisines across the country. Local favorites such as Dastarkhwan, Royal Cafe, KDR Exotic Dining, The Cherry Tree Cafe, Nainital Momos Season 2 and Sharma Ji Ki Chai will all now be available on Swiggy. Additionally, legendary eateries like Manish Eating Point and Bajpayee Kachodi will be delivering for the first time through Swiggy. Adding more value to its service, Swiggy will also deliver all orders over Rs. 99 at zero delivery charges.
Swiggy is currently launching operations in Gomti Nagar, Indira Nagar, Hazratganj, Mahanagar, Nishatganj, and Lalbagh, and will cover Aliganj, Nirala Nagar and Khurram Nagar by end of this month.
"Swiggy witnessed tens of thousands of downloads for the app in Lucknow even before our launch here. This not only shows that food ordering and delivery has become an integral part of our lives but also that Lucknowites want the convenience and reliability that Swiggy is known for. The city has a mix of different cuisines and influences woven into its culinary tradition, and we are excited to serve Lucknowites with the best food ordering experience they've been waiting for," said Srivats TS, Vice President - Marketing at Swiggy.
Swiggy for Food lovers: With over 220 of the best restaurants in the city, Swiggy connects foodies with the eateries of their choice. To ensure that consumers have access to their favorite food, Swiggy will deliver from a wide radius of as much as 6 km. Consumers can not only order from these restaurants without any restrictions on the minimum order value but can also track their orders live on the Swiggy app. With the fastest food delivery service in the country, people from Lucknow will now have their food delivered at lightning-fast speed, along with multiple payment options.
Swiggy for Restaurants: Swiggy provides city restaurants with the tools and technology to reach new customers. In addition to driving order volumes through the platform, partner restaurants can strengthen their delivery services, brand equity, and recall value through the app. Swiggy has also launched a revamped owner app for restaurants to allow them to efficiently manage the thousands of orders they receive, through real-time updates on their performance, consumer feedback, menu analysis and so on.
"We would like to extend our warmest congratulations to Swiggy for launching their services in Lucknow with a strong fleet of delivery executives. Partnering with Swiggy is an exciting opportunity for our business. We believe this alliance will help us reach a wider range of meat lovers around the city and increase our home deliveries. We are motivated to strongly promote our delicious Awadhi and Mughlai cuisines in the food world. Together with Swiggy, we are looking forward to prospering and serving The City of Nawabs with better delicacies," said Faisal Arfeen, Owner, Dastarkhwan.
Jatin Ahuja, Director, Royal Cafe said, "I am very happy with the launch of Swiggy in Lucknow as it is definitely going to boost our sales for home delivery. It will help us attract new clients to order more as Swiggy keeps updating new offers.
Disclaimer: No Business Standard Journalist was involved in creation of this content
