UCWeb, part of Alibaba Mobile Business Group, has outlined detailed guidelines for writers and content creators to join the 'Super 1000' Program launched in March 2017.
The integrated evaluation will be done under 4 key indicators including page views, content customization, content category and publishing frequency. The UC News Content team will review quality and the overall influence of the candidate while keeping in mind content originality and legitimacy before giving the final confirmation.
'Super 1000' is a strategic initiative for user-generated content in India and part of We-Media Reward Plan 2.0. Under this program, UCWeb plans to recruit 1000 We-Media writers in India and Indonesia who will be able to earn at least Rs. 50,000 per month, generating varied content across diverse categories.
The program has received more than 1,300 applications since its launch in March 2017. One of the first writers to qualify for the program is CricketTrolls, a blog offering latest cricket news, offbeat news, memes and more with an aim to make cricket more fun.
The blog enjoys over 3.62 million page views and is earning more than 900 USD per month. Besides an upgrade in Ad revenue sharing model, the We-Media Reward Plan 2.0 program will open the door of opportunity to the most talented writers in the country.
The Program saw an increase of 200 percent and 350 percent (MoM) in its page views of English and Hindi We-Media content respectively in the past quarter. Other than cricket, contributors can also opt to write on Entertainment, Politics, Tech, Health and Lifestyle categories.
"Users are embracing diverse digital content and their appetite for such content is being met by UC News. According to our data, there are at least 400,000 self-publishers in India, creating a huge scope to grow the market, especially in niche categories.
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UC News and We-Media program aim to meet the increasing demand of varied content by users and build a well-established ecosystem. With our strengths in Big Data AI, the UC We- Media Program is opening a gateway to more opportunities in India's content industry", said Bruce Zuo, Head-UC News We-Media.
Anirudh Singh, Founder, CricketTrolls says, "Getting on board the UC News platform was one of the best decisions. With UC News, you just have to write good content for your readers and not worry about anything else. In addition to that, you can monetize your content. But the most exciting part for us was the analytics tool provided by the platform. It was so easy to analyze how many page views are we receiving, the kind of articles our readers are liking and the follower base we are building. We would highly recommend all aspiring bloggers to join the UC News We-Media Platform."
Anyone with the required qualification can apply or be recommended as a 'Super 1000 We-Media' candidate. Accounts with illegal or inappropriate content or accounts lacking originality will be filtered out of this selection.
While the application process is easy, UCWeb's editorial team is on strict watch against illegal content, including fake news, pirates, duplications and any inappropriate adult content that can erode the reading experience. An active writer who publishes frequently has a higher chance of being selected.
Through this program, UCWeb aims to overhaul the digital content landscape in India. The program encourages customised, long-tail content creators who will contribute to India's growing content ecosystem. Content generators with a distinguished identity along with profound insights, perspective and style will be given priority.
Disclaimer: No Business Standard Journalist was involved in creation of this content
