Mahindra & Mahindra’s - Mahindra Racing Formula E Team has announced a new, long-term partnership with Avis Car Rental. This partnership will be officially unveiled on 4th April 2015 at the inaugural Long Beach e-Prix, where Avis branding will be displayed in Mahindra Racing Formula E Team’s garage and on the cars raced by Bruno Senna and our very own Karun Chandhok. As part of the multi-year strategic partnership, Avis becomes the preferred car rental partner of the Mahindra Racing Formula E Team worldwide.
Avis branding has already featured on the Mahindra Racing Formula E cars during the FIA Formula E Miami ePrix that was held on March 14. Furthermore, this new agreement will unlock access to exclusive ePrix events for Avis customers while complementing Avis’ efforts to minimise its impact on the environment. This partnership also gives Avis unparalleled access to the Mahindra Racing Formula E Team and its drivers both at the ePrix and other exclusive Avis events. This includes hospitality in the Race Suite and grandstand viewing on race days, tours of the pit garage, participation of the Mahindra drivers, Bruno Senna and Karun Chandhok, at Avis events including track days and visits to the Mahindra Racing team factory.
Dilbagh Gill, Team Principal, Mahindra Racing said: “We are proud and thrilled to be working so closely with Avis Car Rental. This is a fantastic partnership in which Avis can provide mobility solutions to the Mahindra Group and we look forward to working closely with them in the future. As we move forward we hope that this partnership continues and that Mahindra can have a presence in Avis’s eco fleet.”
“We are constantly looking for new opportunities to provide our customers with great driving experiences,” said Troy Warfield, Chief Commercial Officer, Avis Budget Group EMEA. “The partnership with Mahindra takes us into new territory with opportunities to thrill our customers with exclusive access to the innovative and exciting sport of Formula-E racing, including an opportunity to experience the cars, pit garage and racing experiences with the drivers.”
Source : CarDekho
