Indian Idol Junior music reality show winner Anjana Padmanabhan took home a brand new Nissan Micra as an award following a glittering grand finale ceremony held in Mumbai’s Film City.
Anjana Padmanabhan became the first winner of the new junior version, which unearths India’s best singing talent aged between five to fifteen and was the country’s most popular reality TV series this season.
Idol Junior 2013 was the first edition of Indian Idol for kids, and was judged by popular music composers Vishal Dadlani and Shekhar Ravjiani as well as leading Bollywood singer, Shreya Ghoshal.
This is the second year of Nissan’s association with the Indian Idol platform as the 2012 show was sponsored by the Nissan Micra. The company’s partnership with the series fits perfectly with Nissan’s promise to bring ‘Innovation and Excitement for Everyone’.
Commenting on the association, Mr. Nitish Tipnis, Director, Sales & Marketing, Hover Automotive India (Nissan’s national sales company in India) said, "We are delighted to partner Indian Idol Junior 2013. Nissan’s association with this hugely popular show is yet another expression of our commitment to encourage talented youngsters in India.”
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“Indian Idol Junior and Nissan are a great fit with the show helping us to reach and express our brand to a new, youthful audience. The show has also created an emotional connect with families as the programme involves young kids.”
Source : CarDekho - Nissan Micra - Nissan Micra awarded to the Indian Idol Junior winner