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Adlabs Entertainment unveils new branding 'IMAGICA'

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Capital Market

Ahead of soon to be launched snow park

Adlabs Entertainment refreshed its brand promise with a one brand one destination approach. The Theme park, Water park and the soon to be launched Snow park all have a new identity now under the brand name IMAGICA.

Adlabs Entertainment - which has its flagship brand IMAGICA, unveiled its new branding at Khopoli, highlighting the promise of being a very interesting destination. The new logo represents Imagica as a one stop holiday destination, bringing all its brands under a single Brand name, 'Imagica', with the tag line 'Badi Interesting jagah hai'.

The Imagica logo has 3 distinct elements, the stars represent the theme park, the splash of water represents the water park and the snowflakes represent the snow park. The soon- to -be- launched snow park will also be India's largest Snow Park.

 

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First Published: Apr 04 2016 | 1:40 PM IST

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