Forays into digital content business segment
Balaji Telefilms announced its foray into the digital content business segment through its wholly owned subsidiary, Alt Digital Media Entertainment, incorporated on 01 July 2015.Balaji Telefilms' new venture ALT Digital Media is reflective of the Company's strategic intent to extend its entertainment expertise to creating enjoyable, engaging content for digital audiences globally and monetise the incredible potential of original, premium, ondemand entertainment.
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