Business Standard

Future Retail collaborates with Amazon.in

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Capital Market

For online retailing of Future Group's fashion brands

Future Retail announced that the Company and Amazon India have entered into a strategic alliance that will leverage the strong knowledge, extensive brand portfolio and sourcing base of Future Group, and the ecommerce platform, customer base and reach of Amazon.in. The partnership will initially focus on the Future Group fashion brands and will subsequently cover all the other categories.

Future Group's current portfolio of over 40 brands and 10000+ unique styles will be retailed exclusively online through Amazon.in platform.

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First Published: Oct 13 2014 | 10:01 AM IST

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