To unveil digital initiatives; To create state-of-the-art United Xperience Lab
HCL Technologies and Manchester United have entered into a global partnership. As part of this partnership HCL and Manchester United will work together to explore and unveil a number of digital initiatives to transform the experience of the Club's 659 million global followers.As the first step, HCL will create a state-of-the-art United Xperience Lab to be housed within the iconic Old Trafford stadium, which will make it the seventh such lab across the world. Within the lab, HCL and Manchester United will explore revolutionary ways in which the club uses technology to create a unified fan experience for supporters; and in the process set a new engagement benchmark in the world of sport.
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