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NHC Foods to tap online grocery market

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Capital Market

Enters into a JV with BIGBASKET.COM

NHC Foods has entered into a joint venture with BIGBASKET.COM, India's largest online food & grocery store for the launch of its branded range of spices - SAAZ.

As a pilot venture, the Company has began with the city of Mumbai and now plans to introduce SAAZ in Hyderabad and Bangalore by offering its entire range on the portal exclusively for those cities.

NHC Foods estimates that online grocery market will enhance its existing consumer base thus resulting in monthly sales growth of around 10% by end of this financial year.

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First Published: Aug 22 2014 | 11:08 AM IST

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