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Thomas Cook (India) launches 'Silver Breaks'

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Capital Market

Customized holidays focusing on Senior Citizens

Thomas Cook (India) has launched a new product line 'Silver Breaks', exclusively focusing on segment of over 58 years of age - Senior Citizens or 'Silvers'.

The specialised Silver Breaks itineraries offer support for special dietary needs, on-trip medical assistance, handpicked elder friendly hotels, experienced tour managers accompaniment, pre departure meetings, entertainment evenings and high quality easy access vehicles covering destinations such as Thailand, UK and Italy in an outbound segment as well as the Golden Triangle and Kerala on the domestic front.

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First Published: Dec 22 2014 | 11:54 AM IST

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