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ZEE and Star to discontinue the distribution of their channels

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Capital Market

Through JV Media Pro Enterprises India

Zee Entertainment Enterprises announced that Zee Turner and Star Den Media Services have decided to discontinue the distribution of their channels through the three year old 50:50 distribution joint venture Media Pro Enterprises India, pursuant to change in regulation regarding aggregators.

TRAI's Telecommunication Interconnection Regulation, 2014, dated 10 February 2014 does not allow aggregators to bundle channels of multiple broadcasters in one bouquet.

Going forward, Zee and Star would set up their independent Affiliate Sales team for their respective channels.

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First Published: Apr 11 2014 | 4:34 PM IST

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