India's leading online travel company MakeMyTrip Limited has launched a new feature called "Experiences" that would suggest travellers in-destination leisure activities, events and hand-picked experiences at affordable prices on its app.
The feature is currently available on Android and will soon be rolled out on iOS version, the company said in a statement late on Wednesday.
"By providing activities like food walks, daycation, museum visits, sporting arenas and more, we would enhance in-destination user-experiences and expect higher engagement on MakeMyTrip platform," said Rajesh Magow, Co-founder and CEO, MakeMyTrip India.
The activity suggestions would be managed within the app without redirecting the users to any third-party apps.
Travelers would be able to utilise their "My Wallet" money on the MakeMyTrip App to purchase these "Experiences".
Over time, "Experiences" would also be rolled out on other apps including Goibibo and redBus, the company added.
--IANS
rp/na/sed
Disclaimer: No Business Standard Journalist was involved in creation of this content
