Pink is a colour associated with feminity, but former Playboy model Kendra Wilkinson says she will keep her yet-to-be-born daughter away from it.
The reason is simple - she doesn't want to enforce gender stereotypes.
The model and reality TV star is pregnant with her second child. She already has a four-year-old son Hank Jr. with husband Hank Baskett.
"Absolutely no pink! I don't want to shove pink in my little girl's face. I don't want to do that to her," Wilkinson said in an interview with OK! magazine, reports femalefirst.co.uk.
"We are people who are going to allow her to be who she wants to be. Unisex is the way to go this time around. We're going to do something where she is not being pushed to just be one way," she added.
The 28-year-old star is also banning dolls for the baby girl.
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"No dolls! Never. I never played with dolls. I don't understand why baby girls play with baby dolls. Why? Are we setting them up to have a baby?
"(My husband Hank) agrees with me on the no-pink thing, but he did say she is going to be his little princess," she added.