Actress Reese Witherspoon, who launched her clothing line Draper James online on Wednesday, has already seen key products from the collection fly off the shelves.
The items, which include a Derby black leather bag, the Solid Edgehill dress, Bristol shorts and the Belle Meade dress, are no longer available to buy on the online store following a surge of purchases just hours after the site went live, reports femalefirst.co.uk.
The "Sweet Home Alabama" star designed the range, named after her grandparents Dorothea Draper and William James Witherspoon, to reflect "touches of her upbringing" and help the fashion-conscious women in the south of the United States to "feel seen".