Budget passenger carrier SpiceJet Tuesday launched its "Diwali Dhamaka" sale, with one-way fares starting as low as Rs.899 (including taxes).
According to the company, tickets can be booked Oct 21-26, 2014 for travel between Nov 1 to Dec 15, 2014.
"SpiceJet has fundamentally changed the air travel paradigm in India this year, with offers that are frequent and often lower than train fares," said Sanjiv Kapoor, chief operating officer, SpiceJet.
"These sales have helped the airlines fill empty seats, allowed more Indians to travel by air than ever before and have helped air travel grow significantly year-over-year benefitting the entire travel ecosystem and larger economy."
Online travel company MakeMyTrip said that through such sales airlines are able to drive purchases further out, improve forward-loads and yields by incentivising earlier purchases and gaining yield predictability by filling up seats earlier.
"Travellers also use this opportunity to upgrade the transport-leg of their holiday to flight instead of rail or other land transport options," said Ranjeet Oak, senior vice president, MakeMyTrip.
Vinay Gupta, founder and chief executive of TripFactory commented that :"This sale offers a good opportunity for people to book ticket for near term travel. The sale announced today on the occasion of Dhanteras will attract many people to book ticket for travel in the coming days."
SpiceJet's offer follows AirAsia India's discount scheme which was started earlier this week with fares starting at Rs.999.
