Digital payments company TranServ has launched its social mobile wallet Udio, which enables users extend and replicate social behaviours like squaring of dues, sharing dinner bills or a cab ride.
While other mobile wallet players depend upon cash-backs and discounts to drive consumer adoption, TranServ's Udio wallet brings the user experience to life with its smooth, immersive interface, a company statement said here on Thursday.
"With the Udio app, we are taking the next step in the field of digitally led social payments in India by seamlessly integrating the social aspect with our secure and swift digital solutions," said Anish Williams, co-founder and chief executive of TranServ.
Every Udio wallet comes with a VISA prepaid card linked that is powered by Ratnakar Bank allowing users to leverage the wallet's payments facility with over 100,000 merchants across the country.
