Fashion aficionados in the capital have something new to cheer for, as Vinayak Couture, a brainchild of mother-son duo Asha and Gautam Gupta, has opened its flagship store in Defence Colony.
The design house has been mapping the fashion landscape with their increasing footprints for little over a decade now and the latest step has made the brand a step ahead on the roads to success.
"It is a momentous time for us, as with the encouragement of our loyal patrons, and a natural extension of our brand's presence, we were compelled to throw our doors open to a larger audience," said Asha Gupta.
"It will be the store of masterpieces made by craftsmen across the country. We are thrilled to launch our signature store," Gautam added.
The decor of the store reflects an ethnic, traditional yet majestic look with collection that focuses on bridal couture.
From lehengas and sarees made of exclusive handloom weaves and textures to unique line of fusion wear, created from Indian handlooms in western silhouettes, one can find everything for all age groups.
"We want our each design to look like an Indian Couture statement and this motivates us to keep on working on those crafts which are timeless classics," said Gautam.