A story of sub-continental incentives

The quality of writing determines on the incentives of the writer - and, naturally, of the publisher

When writing about writing, one should try not to sound like an economist. Economics is, after all, a dry and emotionless subject, and one cannot price art, etc., etc. But, nevertheless, the laws of economics cannot be denied, and one of the most potent is this: Incentives determine output. Even though it is not possible to evaluate the “output” by any real quantitative metric, even the haziest possible notion of aesthetic quality that is the only form of judgement we can use, incentives still determine output. 

In other words, the quality of writing determines on the incentives of the writer