Bequeathing leaders' experiential wealth

During their career, executives and leaders acquire some financial assets, but lots of experiential assets. They bequeath financial assets as late as possible. Experiential assets get interred with their bones, to borrow from the Mark Antony speech in Shakespeare’s Julius Caesar. Unlike financial assets, however, experiential assets increase by sharing and distribution. But how can leaders share experiential assets?

The sharing of experiential assets requires one to upgrade that asset into a customer-friendly form. The person must think through how to extract, process, distribute and market the value of the asset. Too often, experiential asset holders undervalue their asset and