Legend has it that choosing the right CEO counts among the board’s most critical roles. Succession planning is a subject that is forever in the air—at start-ups, family businesses, public sector units (PSUs), and at some of India’s biggest listed companies. There are those who favour “promoter-CEO” appointments; equally, there are those who subscribe to “professional-CEO” narratives. Both are deficient because they are slaves of a single narrative. Questions that arise are complex and intertwined.
Who is better as a CEO, a family member or a professional? Are family members and professionals different? Should an internal candidate take the top
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