Prime Minister Narendra Modi’s plea in his recent “Mann Ki Baat” to make malnutrition eradication a people’s movement is well timed. Though the country has made noticeable progress in alleviating starvation, malnutrition is still pervasive as evident from the high incidence of anaemia and obesity, both of which affect people’s health and productivity. Since the month of September is observed as “Poshan Maah” (nutrition month) every year, this is the right time to draw attention to the need for a balanced and diversified diet among all classes of the population. The prime minister’s stress on the use of technology for