Focused approach

Targeting specific products will help the agri sector

The agriculture ministry’s novel scheme titled “One District One Focus Product (ODOFP)” is noticeably different from the government’s ordinary developmental programmes because of its several distinct and innovative features. It involves picking a well-known farm product of a district for improving the value chain based on it, from production to consumption. Apart from enhancing the value of the products through processing, the scheme would facilitate upgrading the infrastructure for storage, logistics, and marketing with emphasis on brand building and exports.

The ODOFP, for a change, does not have funds earmarked for it. But it would have access to the resources available