Backed by burgeoning demand and high profitability, the cultivation of exotic and novel fruits and vegetables is expanding in India at a fast pace. The awareness of the need to eat diversified and relatively nutritious and immunity-boosting foods, which got new impetus during the pandemic, has further pushed up the consumption of non-traditional fruits and vegetables, thereby increasing both the imports and domestic production of these products. The import of these items has almost doubled in just one year — from about 360,000 tonnes in 2020 to a record 721,000 tonnes in 2021. Domestic output is reckoned to be surging
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