The words “global crisis” tend to conjure up images of the financial meltdown of 2007-08 — failing firms, big bailouts and a slew of regulatory reforms. In The Big Short: Inside the doomsday machine, Michael Lewis talks of the spiralling effect of sub-prime lending by saying, “That was the problem with money: What people did with it had consequences, but they were so remote from the original action that the mind never connected the one with the other.” The story of personal data is very similar. Its rampant misuse has spurred a new kind of crisis, one that is centred
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